In today’s time blogging is as essential to an organisation as is employees. With a diverse range of platforms available, it might get hard to choose a forum that helps you market your efforts and win customers. To ensure you stay on top of your game it is recommended that you use blogging platforms that can get you blogging in minutes.
Recommended Blogging Platforms
Blogger, WordPress and Tumblr are the best blogging platforms. While Blogger can help you set up a blog for free in less than five minutes it even automates setting up Google AdSense so you can make money off your blog by displaying ads and getting paid when people click on the ads.
Tumblr is both a blogging platform and a social network. A form of micro-blogging that allows users to exchanged quick updates, it is especially popular in certain niches, like fashion and music.
WordPress can be used as software to power independent websites; however it has a strict non-commercial use. In addition to the above, LinkedIn, email are also great platforms to communicate your messages to your audience.
Monetize your Blog
While blogging helps generate credibility to your organisation, there are many bloggers who make money out of writing blogs. To monetize your blog, target a profitable niche audience. Let your content be informational and get involved in affiliate marketing. Email marketing, press, social media and networking all make a huge impact on how many followers you can attract and the money you make.
Key Drivers of a Successful Blog
While it is no secret that a blog can help you make money, it is important that it is guided not only by a personal passion and expertise, but also exists to serve a readily definable target market. An important aspect of blogging is to interact and converse with your audience and the best way to interact is by giving something to your readers for free.
Frequency of the blog is also important. Hence make sure that you have regular content flowing out to your blog. So make a plan to blog a certain number of times a week or month.
Finally, evaluate your performance and redefine your content to be able to provide the best blog and information that your audience seeks.